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By ProductEMARKETER PRO+EM Advisory AI Visibility Index

By Use CaseDetermine Market Sizing Develop Strategies Allocate Budget Benchmark Performance Win New Business Develop Go-to-Market Strategy Stay Informed Thought Leadership

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Read through guides, explore resource hubs, and sample our coverage.

Register for an upcoming webinar and track which industry events our analysts attend.

Listen to our podcast, Behind the Numbers for the latest news and insights.

Learn more about our mission and how EMARKETER came to be.

Key decision-makers share why they find EMARKETER so critical.

Take a look into our corporate culture and view our open roles.

Our Methodology

Rigorous proprietary data vetting strips biases and produces superior insights.

See our latest press releases, news articles or download our press kit.

Speak to a member of our team to learn more about EMARKETER.

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Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

May 28, 2026

Current and Planned Use of Generative AI in B2B Buying and Selling Process According to B2B Decision-Makers Worldwide, 2024 & 2025

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Chart Title

Current and Planned Use of Generative AI in B2B Buying and Selling Process According to B2B Decision-Makers Worldwide, 2024 & 2025

Publication Date

May 28, 2026

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Topics

B2B Artificial Intelligence (AI)

Worldwide

Current and Planned Use of Generative AI in B2B Buying and Selling Process According to B2B Decision-Makers Worldwide, 2024 & 2025 | EMARKETER