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Source & Notes
Data Table
Source: EMARKETER ForecastJanuary 2026 
Note: internet users of any age who watch real-time live video content through the internet via any device at least once per month; includes real-time livestreamed video content on video streaming platforms, social network sites, and other websites; includes real-time live video content (e.g., news broadcasts, sports games) on vMVPDs and other subscription OTT apps
Methodology: Estimates are based on the analysis of survey and traffic data from research firms and regulatory agencies; historical trends; and country-specific demographic and socioeconomic factors.
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