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Shopify Small and Medium-Sized Business Merchants

Ecommerce

Shopify Retail Ecommerce Sales

Gross Payment Volume

Shopify Payments Gross Payment Value

Sales

Shopify B2B Product Sales

WW Merchants

Shopify Enterprise Merchants

Shopify Small and Medium-Sized Business Merchants

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Source & Notes

Data Table

Source: EMARKETER Forecast, May 2025 - January 2026

Note: merchants on the Shopify platform whose annual revenues are <$1 billion

Methodology: Estimates are based on the analysis of data from other research firms and government agencies, historical trends, reported and estimated revenues from company reports, consumer online buying trends, and macro-level economic conditions.

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