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Quarterly data presented reflects Emplifi's database starting with the beginning of the previous quarter through the end of the previous quarter. The data is pulled only once and is not updated between releases.

Updated: Q3 2025

Median monthly social ad CTR is calculated as median monthly ad account CTR. Per each account we look at quarterly “total (all) clicks / total impressions” and from all of these ad accounts in one category, we calculate median value. All values are in USD.

Updated: Q3 2025

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