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Data is from PubMatic's "Quarterly Global Digital Advertising Spend Trends" report. Data is based on over 15 trillion global advertiser bids on a monthly basis.

Updated: Q1 2026

Data represents activity among Pubmatic clients, broader industry metrics may vary. Year-over-year quarterly ad spend growth, Q1 2026 is a quarter-over-quarter comparison

Updated: Q1 2026

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