Source & Notes
Data Table
Source: EMARKETER ForecastMarch 2026 
Note: ages 18+; includes all time spent with social networks, regardless of multitasking; includes usage via desktop/laptop computers and mobile (smartphones and tablets)
Methodology: Estimates are based on the analysis of estimates from other research firms, consumer media consumption and device adoption trends.
Become a Client
Powerful data and analysis on nearly every digital topic.