Disney’s ABC in regulatory crosshairs: License review threat puts Kimmel inventory—and affiliate stability—on shaky ground.
Snap turns chats into ad inventory: AI Sponsored Snaps put brand agents in Chat, betting 1B MAUs will buy via conversation.
OpenAI’s revenue reality check: Missed targets and a high cash burn rate test its edge as Gemini and Claude chip away at ChatGPT’s lead.
Spotify makes video podcasts its next ad play: The goal is deeper engagement, richer creator pay, and more brand integrations.
Social scams’ $2.1 billion tally: FTC data shows social ads are fueling losses, forcing brands to assess risk vs. reach and focus on building trust.
Google’s Pentagon pact: The deal grants the Department of Defense broad AI access, reviving ethics rifts and putting brand trust on the line. Read online
SiriusXM and iHeartMedia eye scale: Merger talks aim to pool reach and ad heft as radio revenues stall and digital adoption rises.
Security and privacy concerns top the list of infrastructure barriers to agentic commerce adoption at 42.5%, edging out data quality/readiness (40.2%), according to a December 2025 survey from Logicbroker.
"Returns may feel like a cost center for retailers, but if you don't have the right levers in place and you don't treat it like an opportunity to court a customer, you might never get them back," said our analyst Suzy Davidkhanian on a recent episode of “Reimagining Retail.”
On today’s podcast episode, we discuss the three big questions surrounding Netflix right now: Will leaving Warner Bros. Discovery behind be a good long-term move? Can Netflix double its advertising revenue this year? And will the streaming giant be okay after its co-founder Reed Hastings leaves the company? And more. Join Senior Director of Podcasts and host Marcus Johnson, along with Senior Analyst Ross Benes and Senior Editor of our Marketing and Advertising Briefing, Daniel Konstantinovic. Listen everywhere, and watch on YouTube, Apple, and Spotify.
Pinterest turns TV into checkout: Pairing with tvScientific links CTV impressions to conversions, giving brands measurable results beyond reach.
LinkedIn becomes a go-to AI source: ChatGPT and Perplexity cite LinkedIn in 11% of answers, turning posts into decision fuel beyond the feed.
Margin warnings mount as shoppers divert dollars to energy and essentials.
Conversions and engagement among AI users drive outsize impact despite limited adoption.
A new tie-up with Anthropic gets Amex closer to younger consumers using AI for dining discovery.
Historic sales decline underscores fragile sentiment and mounting cost pressures.
Rapid growth and rising brand trust pressure rivals to engage or cede share.
Starling avoids the crowded US retail market, narrowing its focus.
While big banks’ hybrid approach gives them an advantage, smaller, newer competitors can still gain ground.