One in 3 buy now, pay later (BNPL) users who rely on the product for monthly expenses and essentials say they sometimes don't know when their next payment is due, according to a December survey from PYMNTS Intelligence.
Dynamic tools may cut cart abandonment and boost profits, but risk alienating cost-sensitive shoppers.
Pinterest trends point to budget-friendly personalization, urging brands to sell add-ons—not overhauls.
AI agents will drive most web traffic by 2027, forcing brands to build for machines without eroding trust.
Unilever’s potential divestment underscores the divide between must-have brands and commoditized products.
UCP adds carts and loyalty perks, but it may not be enough to move the needle on AI platform checkouts.
Early users complete three times more purchases as agentic voice chains compare to checkout in one flow.
Reserved Display pairs first-party data with AI to turn homepage ads into merchandising tools.
As Coinbase’s main business lags, stablecoins and agentic commerce offer an alternate revenue stream.
It’s betting on flexibility and ease to boost commercial volume amid economic uncertainty.
Subprime consumers appear increasingly fragile with 90+ days delinquencies rising.
Teenagers today are digital natives in the truest sense, but their digital lives reveal surprising nuances about device preferences, social spaces, and emerging technologies that marketers need to understand.
An integration with Reddit and Pacvue plugs Reddit into more than 100 networks as the platform’s AI citations and ad sales climb.
Stronger Spring Festival spending and a surge in holiday travel hint at renewed consumer momentum in China. Spending on technology, sustainability categories, and travel is offering some retailers cause for optimism.
LongHorn underprices supermarkets, drawing wary home cooks and lifting companywide sales.
The foundational model can help predict future transactions from anonymized payments data.
NRF’s bullish 4.4% forecast contrasts with our softer outlook amid geopolitical and macroeconomic uncertainty.
Its New York flagship blends café vibes and demos to build halo beyond in-store sales.