Brands find big opportunities with Gen X and baby boomers.
At $184, the mattress industry's cost per action towers roughly 9x above the next-priciest category, home & garden at $20, according to a March report from impact.com.
Without upfront cost estimates and early financial guidance, patients are making tough financial trade-offs.
Best Buy's latest campaign, “Believing is Seeing,” tackles a challenge many marketers of emerging technology face: Some products simply don't translate through a screen. Through TV, creators, partnerships, and in-store experiences, the campaign aims to bring RGB LED technology to life.
Google is still the anchor as local search fragments: AI and social add discovery paths, but consumers return to Google for verification.
Grocers are lowering prices to keep shoppers, yet CPG results suggest discounts alone won’t revive demand.
Hong Kong approval sets the stage for a public debut this year after lengthy delays.
Hasbro targets adult hobbyists with affordable floral kits and social-first merchandising to encourage repeat purchases.
It now controls its USDC reserves and can rely less on third parties, boosting Circle’s competitiveness.
5G-Advanced gives luxury brands an edge in UAE: Du’s network can reduce mobile friction where premium shopping journeys happen.
A wrap-up of the most popular payment stories so far this year.
Amex’s Fanatics events show how experiential sports rewards can give issuers a competitive edge.
The rule will face stiff resistance from the industry, which could revive APR hike threats to offset lost revenues.
Women expect more access and easier navigation of what’s already available.
Shoppers don't just tolerate screens in the grocery store. In the right spot, they prefer them. That's the core finding from Grocery TV's In-Store Shopper Perception Report, which surveyed 1,018 US grocery shoppers in March 2026 on their attitudes toward in-store retail media. The results draw a clear line between formats that fit naturally into a shopping trip and formats that fight it. That line determines whether a screen earns goodwill or generates friction, and it's the difference retailers need to understand before they build out their networks.
Captioned content is a user expectation: Subtitles boost ad attention and clarity, making them a creative must—not just an accessibility feature.
Pepsi’s lackluster US performance underscores growing pressure on discretionary grocery categories.
Strong marketing and IP defense helped Levi’s top forecasts, raise guidance, and support premium pricing.
The beauty brand pivots to an overlooked generation with outsized spending power
The warehouse club partners with Weight Watchers to expand its wellness bundle.