LLMs take a larger role in recommendations, insurers could face greater pricing pressure.
World Cup’s US reality check: Just 10% of Americans show interest, limiting US scale—but not broader global appeal.
Armed with comprehensive information in their banking apps, consumers pursue chargebacks less frequently.
Companies ranging from E.l.f. to Kroger are trimming prices to keep shoppers spending.
Ending merger talks frees both companies to focus on shoring up sales as prestige beauty demand wavers.
The coffee chain’s scarce shelf space boosts brand cachet and lifts sales across channels.
Traffic gains and sharper assortments widen the gap with full-price rivals.
Klarna’s installments for pricy auto repairs and maintenance can win long-term customers.
AI Overviews remake retail search: Beauty AIO presence rates jumped from 14.5% to 72.3% Q3 to Q4, spurring brands to optimize for zero-click visibility.
On today’s podcast episode, we explore the “Clarkonomics” phenomenon by examining basketball superstar Caitlin Clark’s massive economic impact, discuss which women’s sport and athlete could be next to break out, and look at how marketers can capitalize on the growing popularity of women’s sports without getting left behind. Join Senior Director of Podcasts and host Marcus Johnson, along with Principal Forecasting Writer Ethan Cramer-Flood and Analyst Paola Flores-Marquez. Listen wherever you get your podcasts, or watch on YouTube and Spotify.
41% of US adults skip retail mobile apps because they prefer shopping in-store to see products in person, the top reason cited above payment privacy (33%) and phone storage (33%), according to a March 2026 survey from Ipsos.
Walmart’s ad engine revs higher: Revenues jump 37% as digital, in-store, and CTV knit commerce and media into one buy.
Teens lead in TikTok usage, per our estimates, but a new gov't advisory broadens scrutiny beyond social media, increasing pressure on tech safeguards and pediatric care.
TikTok Shop turns small brands into commerce contenders: 72% of discovered brands are SMBs, reflecting TikTok’s discovery-to-checkout pipeline.
Amex can deepen rewards for its sports-hungry membership.
Cheap fuel, faster delivery, and cleaner labels deepen ties with squeezed shoppers.
The retailer is relying on its fast-growing ecommerce business to offset rising costs and maintain its value edge.
CEO Greg Foran moves to blunt Walmart, Amazon, and Aldi in a value war.
All three are adding travel integrations to their platforms to become a one-stop shop for consumers.