Ecommerce & Retail

The Walmart-backed fintech is expanding crypto use cases in the app.

On today’s podcast episode, we present our “Unofficial Monthly Retailer Awards,” or the UMRAs, for April, including “Most Impactful Campaign,” “Best IRL Initiative,” and “Greatest Under-the-Radar Move.” Listen to the discussion with Vice President of Content and host Suzy Davidkhanian, Senior Director of Content Becky Schilling, Senior Analyst Carina Perkins, and Principal Analyst Zak Stambor.

The brand’s Nordstrom Marketplace debut shows it favors curated reach over mass exposure.

Amazon turns shopping into a live AI conversation: Real-time answers reduce scrolling but risk flattening brand voice in summarized speech.

Amazon’s AI ad engine: Q1 ad sales rose 24% to $17.2 billion as automation and first-party data power full-funnel buys.

Brands broadening their appeal outperform, but lower-income exposure is becoming a bigger risk.

Earlier event bolsters Q2 outlook as delivery speed and ads fuel growth.

CMO remit expands with AI: As AI exposes silos, marketers, sales, and service must unify to fix broken customer handoffs.

Replying to comments is the favorite way US creators engage with their audience at 29%, nearly six times the rate of in-person meetups and events (4.9%), according to a January survey from Influencer Marketing Factory.

Mother’s Day shoppers are poised to spend more than previous years, but they’ll be looking hard at prices and using AI to help decide, according to recent studies.

This FAQ covers affiliate market size, publisher types, AI disruption, and what marketers should prioritize in 2026.

Import-heavy brands gain breathing room, though uncertainty limits lasting upside.

One-quarter of homepage content on average may be unreadable to AI crawlers, risking discovery gaps.

Energy shock pushes more households to the brink, curbing discretionary spending.

Discover and Apple face setbacks as commerce orchestration becomes key to wallet growth.

Flexing data that RMNs lack, PayPal lays a blueprint for FMNs’ unique utility to marketers

Security and privacy concerns top the list of infrastructure barriers to agentic commerce adoption at 42.5%, edging out data quality/readiness (40.2%), according to a December 2025 survey from Logicbroker.

"Returns may feel like a cost center for retailers, but if you don't have the right levers in place and you don't treat it like an opportunity to court a customer, you might never get them back," said our analyst Suzy Davidkhanian on a recent episode of “Reimagining Retail.”

On today’s podcast episode, we discuss the three big questions surrounding Netflix right now: Will leaving Warner Bros. Discovery behind be a good long-term move? Can Netflix double its advertising revenue this year? And will the streaming giant be okay after its co-founder Reed Hastings leaves the company? And more. Join Senior Director of Podcasts and host Marcus Johnson, along with Senior Analyst Ross Benes and Senior Editor of our Marketing and Advertising Briefing, Daniel Konstantinovic. Listen everywhere, and watch on YouTube, Apple, and Spotify.